EPISODE GUIDE

Do you say sorry when you're not sorry? If you want to stop saying sorry and stop over-apologizing at work and in life, this episode shows you how. For most of us, "sorry" has stopped being an apology and become a reflex. Every time we say it, it costs us confidence. Lisa Sun once counted how many times she said sorry in a single day and got to 38 without meaning any of them. A month later, she was down to 12.

In this Season 5 premiere, Lisa traces the reflex to two causes, the deficit mindset and the shrinking effect. Then she walks through 8 everyday situations where sorry sneaks in, with exactly what to say instead. Every swap removes the shame and adds gratitude, because gratitude builds connection and shame builds distance. If you've been looking for how to stop apologizing and how to be more confident, these are practical confidence tips for women and anyone who leads, and you can use them today.

🎯 Your challenge: Count your sorries tomorrow. For every one that wasn't a real apology, tell us in the comments what you said instead.

00:00 - Do you say sorry when you're not sorry?
0:59 - The Deficit Mindset & the Shrinking Effect
1:40 - How sorry trains your brain
2:12 - #1 "Sorry to bother you"
2:54 - #2 "Sorry, I have a question"
3:16 - #3 "Sorry, I'm so bad at this"
4:01 - #4 "Sorry I'm late"
4:58 - #5 "Sorry, I don't get it"
5:22 - #6 "Sorry for taking up your time"
6:02 - #7 "Sorry, I forgot"
6:29 - #8 "Sorry for that mistake"
6:53 - What every replacement has in common
7:18 - The count-your-sorries exercise (38 → 12)
9:06 - This exercise works
10:34 - Your challenge